Work With Us

PR & MARKETING MANAGER

Position available now

 

Requirements 

  • A talented storyteller with expertise ‘on what’s new and now’; adept at developing effective ways of promoting our festival and its programmes.
  • Minimum 2 years experience and record of achievements
    • Demonstrated ability to lead a cohesive team for achievement with strong administrative skills including Word, Excel, scheduling and budgeting
    • Professional arts sector experience & management (working knowledge of the arts sectors within Penang & Malaysia would be an added advantage)
  • Ability to work in a high pressure environment
 

Job Description 

Managing the marketing of the company’s festivals/events, its public relations strategy and the delivery of social media campaigns which create enhanced branding and reach-out for the festivals and its events:

 
Marketing
  • To create a ‘corporate’ marketing strategy and implementation plan, working with the programmes department and to identify opportunities for brand enhancement.
  • To deliver marketing campaigns for all promotional areas in partnership with the relevant departments and ensure relevant coordination across the festival team.
  • To manage of the marketing budget including seeking opportunities for increased external support such as media partners.
  • To work with and lead the design team to develop marketing collaterals for the festivals/events
  • To take responsibility for external PR & Marketing events and maximizing opportunities for communications activities
 
Public Relations
  • To identify press opportunities to promote the festivals/events and the Festival Director.
  • To keep a record of press communications activity including the monitoring of the festival press coverage
  • To develop corporate messages such as press releases and to disseminate them effectively
 
Social Media
  • To be responsible for all social media activity (e.g. Twitter, Facebook, LinkedIn) and managing the festivals’ social media accounts
  • To work with the marketing & programme teams to support campaigns and initiatives
  • To seek opportunities to improve the use of social media and develop followers
 

Job Information 

  • Monthly salary commensurate with experience and talent; from RM3,500; + full staff benefits upon confirmation
  • Contract type: full time employment
  • Reports to Festival Director & Festival Manager
  • Location: Penang
George Town Festival
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